Local SEO Services Provided by Sarah Rayer Consulting

At Sarah Rayer Consulting, we provide a full range of Local SEO services designed to enhance your business’s visibility in local search results. Our tailored approach ensures that your business stands out in your community, attracting more local customers and driving growth. Here’s how we can help:

Our Local SEO Services

Keyword Research:

• We identify and target the most relevant local keywords to ensure your content and Google My Business (GMB) profile capture local search intent effectively.

Google My Business (GMB) Optimization:

• We create or claim your GMB listing to establish a strong presence on Google.
• Our team ensures that all business information, including name, address, phone number (NAP), website URL, and business hours, is accurate and consistent.
• We enhance your GMB profile with high-quality images, videos, and a compelling business description infused with local keywords.
• We select the most appropriate categories for your business to maximize visibility and enable advanced GMB features like messaging and bookings.

Local Business Listings Management:

• We create and optimize your business listings on major directories such as Yelp, Bing Places, and Apple Maps.
• Our service includes maintaining NAP consistency across all platforms, which is crucial for building trust and avoiding confusion.
• We implement schema markup to provide search engines with structured data, improving your business’s local search visibility.

Website Optimization for Local SEO:

• Our experts optimize your website content with local keywords, ensuring it’s mobile-friendly and easily accessible.
• We create location-specific landing pages if your business serves multiple areas, enhancing relevance and boosting search rankings.
• We incorporate local structured data markup to provide search engines with detailed information about your business.

Local Citations Building:

• We build citations from reputable local directories and websites to strengthen your online presence.
• Our team ensures the accuracy and consistency of your business information across all citations to avoid discrepancies and boost credibility.

Local Reviews Management:

• We help you encourage satisfied customers to leave positive reviews on GMB and other relevant platforms.
• We monitor and respond to customer reviews on your behalf, whether they are positive or negative, to maintain a professional online reputation.

Local Link Building:

• We acquire high-quality backlinks from local sources, including local news sites and community organizations, to enhance your website’s authority and search rankings.

Social Media Optimization:

• We manage and optimize your social media profiles, ensuring they are active and engaging with your local community.
• We help you share relevant content and participate in local discussions to build stronger connections with your audience.

Local SEO Audits:

• Our team conducts regular audits of your Local SEO efforts to identify areas for improvement and ensure compliance with the latest best practices.

Google Maps Integration:

• We embed Google Maps on your website to make it easier for customers to find your business location.

Tracking and Reporting:

• We set up Google Analytics and Google Search Console to track your website’s traffic and performance.
• We provide detailed reports showcasing key performance metrics and the impact of our Local SEO strategies.

Local Advertising:

• We can run local PPC campaigns or geo-targeted ads to further boost your business’s visibility in the local market.

At Sarah Rayer Consulting, our Local SEO services are tailored to meet your specific business needs, goals, and market conditions. Our commitment to staying updated with the latest Local SEO strategies ensures that your business not only maintains its local presence but continues to grow and thrive. Let us help you achieve the local visibility your business deserves. Contact us today to get started!