Scorecard of Current Services
Our audit service is tailored to ensure a comprehensive evaluation of your collaboration with a digital agency. Here’s a breakdown of what we offer:
Assessment Planning:
We work closely with you to comprehend your business objectives and expectations. Collaborating together, we define the audit’s scope, and objectives, establish key performance indicators (KPIs), and set timelines for assessment.
Evaluation of Strategy and Planning:
Reviewing your overall strategy, encompassing marketing plans, campaigns, and targeting methods. We assess alignment with your business goals, evaluate planning effectiveness, and pinpoint areas for improvement.
Performance Analysis:
Thoroughly analyze the performance of diverse digital marketing channels and tactics employed by the agency. This includes SEO, PPC advertising, social media, content, and email marketing. We evaluate metrics, identify strengths, and highlight opportunities to improve performance and ROI.
Website and User Experience Review:
Evaluate your website’s design, structure, and user experience. This involves assessing navigation, responsiveness, load times, and overall usability. Additionally, a content review provides recommendations for optimization and enhanced engagement.
Social Media and Online Presence Analysis:
Assess the digital agency’s social media presence across various platforms. We review content strategies, engagement levels, community management practices, and advertising campaigns, offering insights to boost brand visibility and engagement.
Data and Analytics Assessment:
Analyze the agency’s data collection and reporting processes. This includes reviewing accuracy, relevance, completeness of data, and the quality of analytics tools used. Recommendations aim to improve data tracking, measurement, and reporting for actionable insights.
Recommendations and Actionable Insights:
We compile comprehensive reports detailing our observations, key findings, and improvement recommendations. These encompass strategy refinement, website enhancements, social media tactics, and data tracking improvements, prioritizing actionable insights for your digital agency’s overall enhancement.
Ongoing Support and Collaboration:
Post-audit, we offer support in implementing recommended changes, tracking progress, and monitoring improvements’ impact. Collaborating with your team and the digital agency ensures successful implementation and continual enhancement.
Our audit service aims to optimize your digital agency collaboration, providing valuable insights and actionable recommendations to elevate your digital presence and performance.
